Profile

Who we Are
Sir RAJ, Inc., founded by Robin A. Jones, is a private label wholesale distribution company for high proof (117) bourbon operating under the product or fanciful name of Sweete Lizzy. We launched in 2019 in terms of developing our… Who we Are
Sir RAJ, Inc., founded by Robin A. Jones, is a private label wholesale distribution company for high proof (117) bourbon operating under the product or fanciful name of Sweete Lizzy. We launched in 2019 in terms of developing our corporate structure and getting all of our resources established. Such as, filing all of our licensing, meeting all of our compliance issues, developing our product, and locating our resources to confirm we were within the guidelines of our fed/state regulations.
What we Do
Sweete Lizzy has an aging of 4 years in charred oak barrels. The Rye. The aroma is not oakey, and you will get tasting notes of sweet caramel, with a hint of vanilla that melts into a tang of citrus with the linger of the "Kentucky Hug". It was made to attract the consumer who doesn't necessarily drink bourbon but if you are a bourbon drinker then it's a lighter version of what you're normally used to so you can sit down and have a sip and you can walk away. If you're more of a cocktail drinker on the back of the label there's a cocktail that has been created specifically for Sweete Lizzy called the Sir RAJ, and it's trademarked through the USPTO. It's a very light cocktail, listed on bevvy.com and whiskey cocktails.
Mission
At Sir RAJ, Inc., is it our ambition to establish a fund for graduating students as a wealth opportunity and resource to apply and pay down their student loans and/or assist with mortgage down payments. Therefore, the predominant mark for the return on our funds from Sir RAJ, Inc. is the repayment of student loan debt.
Sir RAJ, Inc., Tribute
Sweete Lizzy was named in memory of my mother (Elizabeth) to honor her legacy and years of sobriety from the age of 45 until she passed in her 70s, a strong activist in the community, and a firm believer in education. For me, I am an Ohioan, born and raised from the hills of Appalachia.
Thank you for reading my brief business summary.