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Wideawake and Company is taking my love of baking merged with social good. I sell kitchen essentials such as screen printed tea towels, hand-painted spoons, candles, etc with a fun twist and twice a year part of the proceeds goes to a social good… Wideawake and Company is taking my love of baking merged with social good. I sell kitchen essentials such as screen printed tea towels, hand-painted spoons, candles, etc with a fun twist and twice a year part of the proceeds goes to a social good cause.