Profile
Society 18
Society 18 is a bicoastal influencer management and consulting agency with a focus on multicultural and multiethnic content creators and digital strategy. We are innovators in the digital marketing space. We bring over a decade of unparalleled… Society 18 is a bicoastal influencer management and consulting agency with a focus on multicultural and multiethnic content creators and digital strategy. We are innovators in the digital marketing space. We bring over a decade of unparalleled one-on-one strategic counsel for influencers seeking a dedicated management team and brands looking for support on how to meaningfully activate diverse and inclusive brand campaigns that resonate with multicultural and multiethnic audiences.
Pamela Zapata
Our Story
Pamela Zapata is an NYC-based talent and marketing executive who brings a unique range of experience to the table, including over 10 years of mastering influencer strategy, integrated marketing, talent relations, casting, and production for some of… Pamela Zapata is an NYC-based talent and marketing executive who brings a unique range of experience to the table, including over 10 years of mastering influencer strategy, integrated marketing, talent relations, casting, and production for some of the biggest networks, brands, and agencies in the industry. Zapata leverages her unique strategic insight to maximize sponsorships and optimize campaign performance to benefit both her clients and brands. She skillfully guides clients through the complexities involved with brand partnerships, while also focusing on personal brand building, channel growth and optimization, and new business.